While engaging, fun and entertaining, the new Toy Story Midway Mania attraction at Disney's Hollywood Studios is also relatively uninspired and certainly unexceptional. It will no doubt be a crowd pleaser for years to come and it serves as a much needed counterpoint to the Studios less kid-friendly headliners, but it is not an E Ticket attraction by any means.
There is distinctly no WOW! aspect to Toy Story Midway Mania. It more or less duplicates the technology behind DisneyQuest's Pirates of the Caribbean: Battle for Buccaneer Gold, which has been around for nearly a decade. In theme and format, it is essentially an enhancement of its Magic Kingdom cousin Buzz Lightyear's Space Ranger Spin. The ride is buoyed by the presence of the always charming and captivating Toy Story cast of characters and an as yet unrivaled level of interactivity, but as a theme park attraction it remains wholly unoriginal. It is a fast and fun ten minutes, but it doesn't by any means represent state of the art Imagineering. Even the attraction's very sophisticated Mr. Potato Head animatronic seems to fall short of being a true representation of the company's recent living character initiatives.
The attraction also suffers from what seems to be the perpetual Disney World-Pixar curse of disjointed theming. Toy Story Midway Mania was clearly developed for the Paradise Pier area of Disney's California Adventure, and its presence in Florida is likely more the result of bean counter rationale than creative sensibilities. The carnival midway theme in no way relates to a movie studios dynamic, and the attraction's location inside a replica of Pixar's Emeryville headquarters proves somewhat jarring.
All that said, Toy Story Midway Mania is a quite enjoyable attraction that begs repeat visits. It is a solid D Ticket experience.